December 9, 2009
Rock and Roll superstar, Kid Rock, is the first musician to kick off the Fathead music category. Fathead, known for always going Real Big, has produced NINE eye-catching images for loyal fans! The Kid Rock Collection by Fathead® is the first-ever individual collection of Fathead images, in a variety of Fathead styles and sizes, from huge portrait/murals and life-size likenesses to the more space friendly but just as cool, Fathead Jr. sized Kid Rock. Also featured on are the logos of Kid Rock’s apparel label, Made in Detroit in the Real.Big. format.
Fathead partnered with the Detroit hometown hero because the multi-faceted musician spans a number of musical styles; from rock to country and from blues to hip-hop. Rock is deeply respected across music genres by fellow artists and musicians alike and adored by fans around the world. The Kid Rock Collection captures the personae and complexities of the man and musician – big, bold and unflinching.
“Selecting Kid Rock to launch our music category with his own collection of images was a natural choice for us”, said Patrick McInnis, CEO of Fathead. “He has always represented Detroit passionately, both on the music front and by giving back to the community. Yet, he’s also a globally recognized super-star, so there is no one better suited than Kid Rock to kick off this Fathead first for us.”